Hi. Welcome! I'm Ryan Farrell.

I do experience optimization. I'm fun.

A Brief Timeline About Me

Technically speaking, I'm an indiscriminate mass of organic particles and potential energy that formed into a human sometime in the late 20th century. In other words: I used to be a drummer.

Some Case Studies

I've worked in every business from enterprise B2B all the way on down to 'Mom 'n Pop' brick and mortar. There's no such thing as a boring industry—that's just something boring people say.